Thank you so much if you filled in the survey last week. There were so many great comments it’s hard to know where to start! I’ve pasted some of them below so you can have a nosey

Several of you also gave some fantastic suggestions in the survey how I can improve the layout and name of my site. And in fact I loved your suggestions so much I’ve implemented them already. So the first thing you’ll notice is that Wellbeing Bookings is now Wellbeing Business Secrets (much more descriptive) and also the website layout is much easier to follow.

My other really exciting announcement is there are now only **TWO SEATS LEFT** at my Blueprint for Marketing Success Workshop this Sunday 08 June.

So if you’re ready to take your business to the next level allowing you to live the life you deserve, this is your LAST CHANCE!

OK, I’m popping out into the garden to take advantage of the great weather we’ve got today… hope to see you next week at the workshop.

- To your success,
Rebecca

“Rebecca has helped me to increase my client base by using her newsletter and her free manicure ideas. When you are on your own in the industry you do tend to become isolated and cut off. She has been a big inspiration.” – Darshalor

“When I initially joined I found that all the information blew me away. My mind was busy for weeks trying to get all the information in place and putting it into practice. When I sent out my first newsletter I had 3 booking from it and one of them was a new client! And when I did the vouchers out by email I had 5 bookings from clients and 2 bookings from friends and family within the first week! I am very impressed with the information from Rebecca and the professionalism of all the templates and newsletters etc that she provides.” – Alison Brown

We all hear every day about how there’s a possibility of a global recession. No matter where you are in the world, you’ve probably heard about the housing market crash in the States. Depending on where you live, you might be hearing daily that the UK housing market is also looking grim.

Whether a global recession occurs or not, there will be people whose businesses go under simply because of the speculation about a recession. It’s incredibly sad but it’s a fact and it’s happened all throughout history whenever the economy has faltered.

The owners of these businesses slowly slip into a ‘doom and gloom’ mentality… they avidly read all the papers and intently watch all the news on the telly and worry worry worry about it all… and then as this negativity starts infiltrating their lives, they start struggling for clients. When this happens they take it as ‘proof’ and they moan about it more and more and worry about it more and more until they are literally frozen with fear.

They stop their business building activities because they are worried about a lack of cash and this then has an even worse affect on their business. Eventually they get to the point where they’ve not got enough money coming into pay their mortgage or rent. They’ll then either go bankrupt or they’ll have to quit running their business and take a job that they don’t want just so they can pay their bills.

For those that slip into this doom and gloom scenario, the only outcome is that everything will go bottoms up for them. However there is another way and it works in ALL market conditions… global recession or not…

This ‘other way’ is to strengthen your business to the point where you’ve got a continual flow of potential new clients walking in the door and a continual flow of loyal happy clients coming back and back… no matter what the economy is doing.

I’m talking here about creating a client base that is SO loyal that nothing short of the world stopping spinning is going to make them cancel their appointment with you.

The easiest way to start creating such a strong client base is to build yourself a database of interested clients and potential clients.  Then work in earnest to build a genuine relationship with them.  Send them regular newsletters.  Go above and beyond.  Give them free information.  Educate them on your area of expertise.  Help them.

Be generous with your expert knowledge and they will begin to trust you and before you know it, they will be knocking on your door wanting an appointment.

… so, what are your thoughts on how to get your business through the recession?  Leave a comment below and share them with everyone!

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ABOUT THE AUTHOR: Rebecca Kepple specializes in helping business owners massively increase their client base and profits.  To get instant access to her free insider secrets report ‘The Top 7 Secrets for Massively Increasing Your Client Base’ visit: http://www.wellbeingbusinesssecrets.com/freebiebook.

© Copyright Rebecca Kepple 2009

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When was the last time you looked up to check if all the bulbs in your ceiling are working? Or looked around to see how bright it is in your reception area?

Having enough light is critical to sales. Especially in areas like your reception and your retail space. If clients are having to squint to see something, they probably aren’t going to bother picking it up to look properly, which means they lose interest and you lose the sale.

I’ve heard it said that you can increase sales by… Read more >>

I’ve just gotten back from Glen Hopkins’ Online Marketing Success Workshop in Seattle and it was fantastic! Glen’s an amazing teach and he went through all the latest techniques. There was some truly fantastic information and I can’t wait to share what I’ve learnt with you over the next few months.

Plus as well as lots of hard work we had time for a bit of fun at on the last day… Check out me and some of the gang around a fire pit on the last evening!

Wow, the marketing workshop I just attended in Seattle was packed full of great ideas and I can’t wait to share some of them with you over the coming months. Plus on top of that, Seattle was in the middle of a mini-heat wave so the weather was just phenomenal.

I’m back in London and while the weather here isn’t quite as fantastic, I’m really excited to let you know I’ve created a wee survey to find out a bit more about you. It’s just 10 questions but if you are able to take 2 minutes to fill it out, it will help me help you!

To check it out, please to go
http://www.surveymonkey.com/s.aspx?sm=nsiRwGhnva1IOuMStBHRUw_3d_3d
(if clicking on this link doesn’t work, copy and paste it into your browser)

I look forward to reading your responses!

PS… We are now down to only 4 spaces left at my June Blueprint for Marketing Success Workshop. If you want in, you’ll need to claim your seat at www.wellbeingbusinesssecrets.com/workshop2008 before they are all gone!